QUANTITATIVE MARKET RESEARCH

FieldNet Global Research LLP offers the entire range of quantitative Market Research methodologies including multi-lingual CATI surveys, Web Surveys and Face-to-Face Interviews. See our team in action here.


FieldNet Global Research LLP experience in social research field across pan India & in neighbouring countries i.e. Bangladesh, Myanmar, Srilanka, Thailand and Nepal.
  • • NFHS 2 and 3 in UP
  • • Mother and child health care in entire Orissa
  • • DLHS 4 in Andaman
  • • HIV/Aids awareness program across India
  • • Family Planning across pan India
  • • Quality of Life at Uttrakhand
  • • Konkan Railway
  • • Leprosy
  • • TB Awareness Campaign
  • • Swachh Pay Jal Yojna

Advertising Effectiveness Tracking For A Leading Consumer Electronics Firm
7,200 face-to-face interviews were conducted in 9 metro/tier 1 cities in India with decision makes in SEC A, B & C segment over 12 months.
The key objectives were to:
  • • Track the impact of client TVC’s and print advertising campaign focusing specifically on metrics such as brand image and identity, brand preference, likelihood to purchase and willingness to pay.
  • • Solicit feedback on the adverts in terms of brand and message recall and the overall attractiveness of the adverts.
  • • Gather information on category parameters such as ownership, share of wallet etc..

New product test for a leading FMCG firm
800 face-to-face interviews were conducted with working women and housewives from the SEC A & B segment in three metro cities and one mini-metro.
The key objectives were to:
  • • Gather feedback on the quality and efficacy of a new ‘hair color neutralizer’ after allowing the recruited respondents to use the product for 45 days.
  • • Determine acceptance drivers and reactions to proposed SKU’s and corresponding price points.
  • • Develop an understanding of the key communication messages that will help induce trial and create differentiation for the product.

Market landscape for Electroplating Companies
50 telephonic interviews with electroplating companies in Thailand and Indonesia.
The key objectives were to:
  • • To understand the overall market of electroplating industry in Thailand and Indonesia
  • • To evaluate the key market leaders and create their profiles
  • • To understand the scope of outsourcing and exports in the electroplating sector


Our Clients