OUR TEAM

Kamlesh Shukla, Founder and Managing Director
Kamlesh is one of the stalwarts of the Market Research and Promotion industry. In a career spanning 30 years, Kamlesh has worked with some of the most prominent companies in the sector. Starting at IMRB, he steadily moved up the ranks working with leading Market Research agencies – MODE, ORG-MARG, Pathfinders, Indica Research and ACNielsen.

His work involved managing multiple large pan-India projects and the teams executing them. His last Market Research assignment was as the National Head of ACNielsen’s field group, following which Kamlesh moved on to Market Men. He spent the next five years building and growing the company’s activation and promotion business.

Kamlesh lives in Mumbai with his wife and three daughters.

Ms.Pooja Shukla – CEO
Pooja is young Dynamic Entrepreneur Heading International Business Division & finance, Designing & implementing systems. Supervising the preparation of monthly financials, evaluations of projects based on cost benefit analysis for the project. Monitoring preparation of statutory books of accounts, bank reconciliation and consolidated reports. Coordination with team for MIS Report manpower planning, recruiting employees interviewing, induction and exit interviews.

Filing of Income Tax, Professional Tax, Service Tax, TDS and other statutory returns and legal documentation. Handling tax related matters with regards to IT Department on appeal, scrutiny cases for completion of assessment. Preparing the personal files, cash and fund flow statement, balance sheet, audit reports, sales invoice, debtor’s reconciliation and other financial reports to track the financial performance. She is Commerce Graduate (1st Class) & Pursuing CA from Mumbai.

Ravish Khare - Head Retail Audits & AI Research
Experienced Data Scientist and Client Service professional with a demonstrated history of working with "Out-of-Box" Innovative Solutions to fructify business ideas into reality. A visionary and self-driven professional having strong Analytical plus Statistical skills, and an ardent Problem Solver. Over two-and-half decades of experience in Retail and Consumer Measurement, spanning across multiple geographies.

Incisive thinker, having the ability to visualize the big picture of the business and come up with actionable solutions. Extensive experience in Data Science, Statistics, Market Research, and Machine Learning. Highly skilled in modern technologies and tools such as Python and R-Statistics. Working with both structured and unstructured (MongoDB) data formats.

Influencing and collaborative leader guiding highly motivated teams to achieve business objectives with a focus on continuous improvement.

I bring along the following value propositions to my account:

* Innovative solutions and successfully patenting them
* Statistical and mathematical models to solve problems, increase revenue, optimize costs
* Designing and implementing large scale sampling studies
* Setting up processes in a new area/country
* Leading and enabling teams to achieve their fullest potentials

Past Experiences:
Chief Data Science Officer (Vumonic Datalabs)
Director, Data Science (Nielsen)
Sr. Manager (Tata Consulting Services)
Associate Director, Client Service (Nielsen)

Publications and Awards:
US Patent: eCommerce Estimation Model
Paper at AAPOR, USA: New Launch Success Factors
Nielsen Awards: Best Collections; Best Employee Satisfaction

Arghya Mukherjee - Consultant Client Service Innovation
17+ years of well-rounded experience across Consumer Insights, Shopper Insights, Retail Audit and Market Mix Modeling; A proven partner in bridging insights to business solutions; Strong collaborator and team player at both HQ and Field environments.

I previously worked in Kantar (then TNS), Nielsen, Ipsos (then Synovate), Mindshare & PepsiCo. After that, in 2021, I worked in Tata Consumer (part time) & Course5i (part time).

Achievements-:

* Completed the prestigious ILeap programme (PepsiCo + ISB) for the Future Leaders from ISB, Hyderabad
* AMESA and APAC Insights Awards – 2019 for Beverage Pack-Price Architecture
* Global Insights & Analytics Award 2018 for the new Innovation Framework
* AMENA Insights COLLABORATION Award 2017 for Snacks Opportunity Analysis
* AMEA Insights Awards 2014 in Next Gen Insights - CSD Shopper Insights Work that was created & improvised for Traditional Trade in India
* CEO Model Team 2014 Award for winning the Burger King pitch
* CEO Model Team 2015 Award for winning the Subway pitch
* Impactful Initiative Award for harmonizing reporting framework addressing the needs of the CUs that allows for greater actionability
* We>I Award for working jointly with the commercial finance and category insights teams in a cohesive manner to provide each other with all required data, and its subsequent analysis, and then took the initiative by taking all the findings and models to the key stakeholders in categories and CUs for closure within 1 week
* Two ART awards for handling big accounts independently and earning appreciation form the clients in the process

PEducational/ Professional Qualification- :
Post Graduate Certificate course in Market Research & Data Analytics from MICA (2014-15)
PGDBM – Fortune Institute of International Business, New Delhi (2001-2003)
B. Com. (Hons.) – St. Xavier’s College, Kolkata (1997-2000)
Higher Secondary – St. Xavier’s College, Kolkata (1994-1997)
Secondary – Ramakrishna Mission Vidyalaya, Narendrapur (1994), Stay in Delhi with his family

A Ravindran
Ravindran is a senior research advisor and mentor at Fieldnet. In his role, he actively engages with Fieldnet's team of researchers on large complex studies, overseeing strategic planning and research design. Under his leadership, Fieldnet had developed deep expertise across the market research and data acquisition spectrum. Ravindran's extensive experience of 40+ years in the market research and consulting industry is leveraged across large scale quantitative data collection assignments (large sample surveys, census etc.), qualitative research (FGDs, panels etc.) and audits (investigation, due diligence, verifications etc.).
In his previous roles, Ravindran has held key portfolios with the most recent assignment being at Ipsos Indica Research ad Executive Director. He is an expert on application of research methods for business insights. His experience touches nearly every facet of research - from estimation and forecasting to new product development and GTM strategy. In his role as consultant, Ravindran has advised large businesses on brand strategy, marketing and campaign management as well as implementation of promotion programs.
Ravindran is an excellent communicator and business leadership trainer. He is also an active member of the Rotary Club (Thane) for over 15 years, serving in various leadership positions at the district level. Ravindran has a bachelors in Statistics and an MBA in Marketing Management from Jamnalal Bajaj Institute of Management, Mumbai.

Ms. Geeta Shukla – Executive Director
She is responsible for HR & Administration. Screening Vendors, Registration of Vendors, Payments to staff & vendors. Maintaining MIS of infrastructure & database. Managing payroll processing function involving computation of salaries, attendance, leave etc. Arts Graduate from Mumbai University. She is based at Mumbai.

Aneesh Laiwala - Consultant Analysis
Aneesh has 20+ years of extensive experience in the Digital Market Research Domain working across different Global Geographies and in Leadership role with Top Digital Market Research company. He has lead big operational & software development teams and successfully extended portfolio of services offered which resulted in growth of teams.
In his last role Aneesh was working as Director at MetrixLab Research. He was leading the India Software Development function and Global Project Management Organization. He was reporting directly to the CEO in Rotterdam, Netherlands.
Aneesh has been involved in developing Digital Innovation strategies on survey platform and worked closely with IT & Research teams to get the digital solutions roadmap implemented and marketed to the clients. He is passionate about Digital technology and is always looking to develop new innovations and enhance current digital offerings to the clients. He has worked on innovations on Survey Gamification and Dashboard story telling platforms.
In his spare time, he likes to develop Election prediction models and has successfully predicted outcome of key elections (https://aneeshl.wordpress.com)

Arun Bhalerao, Senior Consultant
Arun has spent over 30 years in the marketing function, conceptualizing and managing large scale Market Research assignments across a broad range of categories. His work has given him the opportunity to closely supervise projects and manage multiple Market Research agencies directly.

Over his career, Arun has held important responsibilities at Cadbury’s where he was instrumental in launching their first product testing panel; FemCare Pharma where as General Manager, Arun spearheaded the company’s foray into liquid soap, hair removing cream and bleaching products; at Corona where we was responsible for logistics and as General Manager at ReeVeda where he launched the company’s nutrifoods range.

At FIELDNET, Arun is responsible for giving each project a ‘client perspective’ ensuring maximum relevance and insights for clients.

Arun completed his BA in Economics and MBA from Jamnalal Bajaj. He lives in Mumbai with his wife.

Ms. Deepa Harjani - Sr.Consultant Market Research
Has more than 10 Years experience in research. Worked with GFK Mode & AC Nielsen. Currently working as a consultant since last 5 Years. She has done B.M.S & Diploma in Marketing from Mumbai University. She has exposures to both qualitative & quantitative research. Excellent in Ethnography/Slice of Life studies. She lives in Mumbai along with her Husband & one son.


Utpal Ghosh - Research Consultant
Utpal has spent more than two decades in Marketing and Market Research managing large scale Market Research assignments across a broad range of categories.His work has given him the opportunity to closely supervise projects and manage multiple Market Research agencies directly and is one of the renowned Quantitative Researchers in the country.

Over his career, Utpal started working with ORG-MARG, then worked with some of the reputed market research companies in India such as IMRB, Nielsen and IDC. and has worked on multi country research across various Industry categories i.e. Telecom, IT, Pharma,FMCG, Durables, Agriculture, Industrial, Media etc

From the last 4 years he is associated with FieldNet as a Research Consultant. Utpal is a Physics Graduate and has done his MBA in Marketing..


Majid Dasurkar - Client Servicing (International)
Majid has over 25 years of experience in Market Research.At FieldNet he is responsible for directly interacting with international clients. His past experience includes Client Servicing in GCC countries, 10+ yrs Market Research experience in MENA regions.

He has worked as Senior Project In charge with TNS in Middle East and Africa, Senior Manager (International studies) with GFK Middle East Dubai, National Manager with LOWE Lintas Mumbai, and as MR Head with CLEA Advertising & Marketing Ltd, Mumbai,

Over his career he has handled NRS, RAM, TAM, Social Research, Mystery Customer studies, Business Research, Clinics/Car Clinics, Consumer Research, Pharma Research, Rural Research and Other Adhoc Research.


Abdul Kudus - Face to Face Audit In-charge
Abdul has over 18 years of experience in Market Research.Prior to joining FieldNet he.worked as Territory in charge in Smollan India Mumbai, mainly handling all type of Household and Semi Corporate studies. He also worked with Nielsen India and was handling mainly the tracking studies. Has worked with Hansa Research Group and ORG-MARG where he was mainly responsible for IRS.

In his entire experience he has handled, Household Studies including CLTs,Placement Studies, Tracking Studies, Indian Readership Survey.


Mr. Umesh Pandey- Sr.Consultant Market Research
Planner Umesh is a managing partner of KCS group. He has travelled across North east extensively, well versed with the economic situation and problems faced by people of this region and having Innovative ideas for the development of the area. He has experience in Market Research, Promotion & Marketing business for more than 15 Years. Professionally qualified and a Law Graduate and based at Delhi. He lives in Delhi along with his two sons and wife.

Mr .Yogesh Minocha - Sr.Consultant Market Research
Yogesh brings over 30 years of Market Research experience with him to us. Previously worked with IMRB, MODE, ADMAR, Indica Research now Ipsos & HRG where he was responsible for execution of their Market Research assignments. Science Graduate lives in Navi Mumbai along with his 2 sons & wife.

Sanjay Chavan – Consultant Data Processing
Sanjay is a commerce graduate started his career in Sales and marketing from Eureka Forbes selling Water Purifiers-'Aqua Guard and then into Market Research industry as a Freelancer interviewer, then into Quality audits and extending up to Project Management being into Market Research industry since last 16 years. Worked with leading companies like Indica Research, The Nielsen Company, Market Probe. Now managing a Business “Sriya Enterprises”- Data processing unit. His ability to understand and interpret things had made him expert in data processing and field management. He stays in Mumbai with his son and wife who is teacher by Profession.


Arun Pol (Sr. Market Research Consultant)
Arun has more than 25 years of market research field experience across India. Out of 25 years have spent 5 years in social research. Have done a lot of prestigious project like.IBBA, CRY, FHI Audit and Sex habits related to HIV/Aids across Maharashtra among High-Risk Group. He has categories exposure (FMCG, Food and Beverages, Personal Care, Home Care, Automotive, Media, Healthcare, Telecom, IT, Automobile and Retail) and subject matter expertise (Brand/strategy development, segment targeting & pricing, U&A studies, CLT, Product testing, Ad testing, Panels, Tracking studies, Shop Census, product Worked with some of the leading market research agencies like Mode which is now known as GFK-MODE, Synovate now known as Ipsos, Ormax. placement and observation study, finally mystery shopping ). Arun is Science graduate stays at Mumbai with his Family


Mahesh Gole - (Sr. Market Research Consultant)
Mahesh brings with him more than 24 years of market research field experience across India. Out of 24 years have spent 2 years in the core research team. Have done a lot of prestigious & big projects across Maharashtra among High-Risk Group. He has categories exposure (FMCG, Food and Beverages, Personal Care, Home Care, Automotive, Media, Healthcare, Telecom, IT, Automobile, Public Affairs and Retail) and subject matter expertise (Brand/strategy development, segment targeting & pricing, U&A studies, CLT, Product testing, Ad testing, Panels, Tracking studies, Shop Census, product placement and observation study finally mystery shopping ). Prior to Field Net, he has worked with some of the leading market research agencies like Ipsos, Nielsen, ORG – MARG & MARG. Mahesh is M.B.A Postgraduate stays at Pune with his family.


Supriya Hardikar Qualitative Research Head
Supriya has more than 20 years of rich experience in Market Research, Marketing Branding, Advertising, BTL, & Event. Before joining FieldNet. she has worked with some of the leading organization like MARG, Akbarallys, Lemur, Datapro, Mukund IBM, Birla Technologies, Vital Link, Emirates Airline, Supriya is passionate in her work, commerce graduate, post graduation in PR, Advertising, from Mumbai University, she responsible for all qualitative research business in India.

Qualitative insight mining ‘what’, it helps to unravel the ‘why’ of consumer behavior and also provides the socio-cultural context that can help explain how behavior is shifting over time and why? Unearthing the consumer’s subconscious and deep diving into their motivations, aspirations. Most of our discovery of the consumer’s mind is largely through verbal responses aided by validated projective techniques.

Expert in moderation, content analysis, interpretation, ethnography, a slice of life, observation studies etc. Being an effective qualitative researcher has a skill set and mindset to focus on the unsaid, the un-deciphered, and somewhat unfathomable … the secrets– what consumers didn’t say. She loves interacting with peoples.


Deepti Rege Qualitative Researcher- Consultant
Deepti is an experienced qualitative researcher with more than 10 Years of client servicing, moderation, transcription, content analysis and report writing. She Has handled various types of qualitative research (ethnography, observation, slice of life, in-depth & focus group discussion for FMCG, Healthcare, Pharmaceuticals, Retail, Online Shopping, Consumer Durables, Apparels, and Personal Grooming, etc. Deepti has done BCom and Post Graduation & loves music.


Biplab Ghosh - Consultant Adviser
Biplab is one of the stalwarts of the Market Research Industry. In a career spanning 4 decades + Biplab has worked with some of the most prominent companies in the sector. Starting with Mode as an interviewer, he steadily moved up the different ranks working with leading Market Research agencies like, ADMAR, ORG-MARG, NFO, HRG. Out of 40 Years he spent more than 15+ Years in handling Indian Readership Survey (India's largest Survey) to my knowledge no one else knows IRS better than him, first one to introduce CAPI/CATI mobile/tablet survey in Indian Market Research Industry.

His work involved managing multiple large pan-India projects and the teams executing them. His last Market Research assignment was as the National Head of Hansa Research Group, Board as "Executive Director" . At FieldNet Global Research Biplab will advise us on some key Project Management, System development, Auditing Quality, Selection and evaluation of Vendors & staff, Training & creating all manuals, and help us in costing.

Biplab is a commerce graduate who lives in Mumbai with his family.



Umesh Jha - Consultant Research
Umesh heads Fieldnet's Quantitative Research division where he manages key accounts and custom research across sectors. He is a seasoned market research professional with over twenty years of national and international experience.

In his previous roles, Umesh has held key portfolios with leading agencies (Tektronix, Indica Research, Hyundai, Nielsen, Synovate, Hyundai etc.). He is an expert on application of quantitative methods for branding, concept development, pricing and customer satisfaction, and auto clinics. While he has extensive cross-sector and topic experience, he is a SME in the Automotive, Telecom, FMCG and Opinion Polls space.

Umesh is an Engineer from NIT, with an MBA in marketing. He lives at Noida along with his family


Tanvi Khurana - Research Executive
Tanvi is an experienced qualitative researcher with more than 8 Years of client servicing, she is very good in desk research, moderation, transcription, content analysis and report writing, digital marketing . She Has handled various types of qualitative research (ethnography, observation, slice of life, in-depth & focus group discussion for FMCG, Healthcare, Pharmaceuticals, Retail, Real Estate, Online Shopping, Consumer Durables, Apparels, and Personal Grooming, etc. Tanvi has done bachelor of finance & she loves music. Prior to joining she worked with Intelenet Global Services as Fraud Analyst, & FlexiLoans as Loan Officer. Now executing quantitative research with Fieldnet for the last 10 months, she is brilliant No.1 hard working, dynamic, dedicated, committed, willing to learn, aggressive. She is promoted to "Research Executive'' and lives with her family in Mumbai.


Manisha Jaiswal Qualitative & Quantitative Client Servicing - Consultant
Manisha is an experienced qualitative & quantitative researcher with more than 19 Years of client servicing, She has worked with IIM Lucknow, A2Z Research, Hansa Research Group, Feedback Consulting & MaFoi Analytics for FMCG, Healthcare, Pharmaceuticals, Retail, Alcoholic Beverages, Online Shopping, Consumer Durables, Apparels, and Personal Grooming, etc. Types of research handled Brand Health assessment, Blend test, Package test, Campaign assessments, Consumption pattern, Ad effectiveness , product testing for the premium touchscreen mobile phone, launched molecules by them in the market to understand the reasons for not catching up the way it was expected, market size for such molecules in India, doctors preferences and prescription pattern, media, Successfully conducted series of studies for USA based leading product finance company to support its products' launch in India market. The company entered the Indian Market with its six different online financial products for end users as well as SMBs. Contributed to "Centre for Entrepreneurial Ventures" (CEV) established in IIML in 2003 etc. Successfully conducted In-Depth Interviews, Focus Group Discussion, Ethnography, Safari and observation techniques, Surveys, Structured interviews to draw consumer journey maps. Strong hold on research methodology and techniques within qualitative or quantitative research to address varied issues. She has hands on experience in various statistical tools for hypothesis testing i.e. T Test, ANOVA, Correlation, Regression, Conjoint Analysis, CHAID, Factor & Cluster analysis, Correspondence analysis, probability and distribution theory..varied reliability and validity tests. Manisha has done Arts Graduation & Post Graduation in Psychology & Economics, She stays in Bangalore with her family, loves good food & music .




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